Content Strategy

Trainer Challenge – The disruptive student

Posted by Kathy Boyd on Jul 14, 2015 10:53:54 AM

As an adult, you have many opportunities to learn. In some cases, learning is prompted by a desire to further your education. In other cases, it is at the request of your employer.

The first case is one that you choose, and although it may not be easy or a subject that you especially like, you have chosen to attend the learning opportunity. In the second case, you may not have the option to accept or deny the learning opportunity—you MUST attend.

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Topics: classroom training, employee training, classroom learning, engaging learners

On Story in Learning

Posted by Brandon Carson on Mar 19, 2014 2:00:00 AM

Many of us wrestle with what makes story in learning most effective for our audiences. We all love stories – they’re the essence of humanity. Using stories effectively in training involves engaging the learners and taking them on a journey that offers them three components: relevance, meaning, and interaction.


o   This is often the hardest component. If you want to grab the learners and pull them in, conceive of a situation they can identify with. They don’t necessarily need to understand it at first, but it must be conceivable in their mind. If you’re speaking to an audience of plumbers, they’re not going to easily identify with a situation that involves flowers...unless you let them know they need to set up an irrigation system for a floral designer. Is it something they do in the real world? On the other hand, if you have a difficult time making a real-world situation exciting, you can require the plumbers to fix the plumbing system on a space rover on Mars.

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Topics: content strategy, learning and development, mlearning, elearning, training, online training, Brandon Carson, training and development, SMEs, engaging learners, online learning, translation services